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October 7, 2013

Car rental company Hertz begins move to SW Florida

NAPLES, Fla. —

Executives at car rental company Hertz are moving to new headquarters in southwest Florida.

Hertz Chairman and CEO Mark Frissora will be among the company executives starting work Monday at temporary offices in Naples.

Richard Broome, the company’s vice president of corporate affairs, told The News-Press about 25 company employees are working out of the leased space in the Fifth Third Bank building in North Naples.

“It’s an important milestone and it is one of the first tangible signs that Hertz is coming,” Broome said.

Hertz plans to build a $68 million campus at the intersection of U.S. 41 and Williams Road in Estero. Employees will work at the leased offices in Naples until the new headquarters is finished in 2015. Some employees have been working in Naples since August.

“Some employees with young children wanted to be here to get them enrolled in school,” Broome said.

Hertz plans to relocate 300 to 400 workers from New Jersey, Oklahoma and other locations to Estero. It plans to hire another 300 to 400 workers locally over the next two years.

A Hertz career fair in September drew about 2,350 applicants for jobs at the headquarters and Hertz retail locations.

“I know the first of those applicants are being called back now for interviews,” he said.

Brent Barkway, the business development director for neighboring Lee County Economic Development Office, said it’s gratifying to see Hertz workers moving in after the long recruitment process.

John Cox, president of the Naples Chamber of Commerce, echoed those thoughts. “The Hertz buzz has been all over the place in southwest Florida,” Cox said. “The great thing about having a regional workforce is that it impacts everybody.”

Last month, Hertz cut its full-year profit and revenue outlook citing weaker demand for airport car rentals of its namesake brand.

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