Music on main

A year-long project comes to a close at Claremore Main Street prepares to unveil their latest effort to draw and keep shoppers in downtown Claremore – Music on Main.

The organization, with the help of several local businesses and the community, installed speakers at twelve light poles along Will Rogers Blvd. downtown to play music doing regular business hours and at special events.

In addition to playing music, the speakers will have the capability to give announcements during events and broadcast stage entertainment at food truck Thursdays to the far side of the boulevard.

“Studies have shown that people spend more time in place where there is music,” said Claremore Main Street Executive Director Jessica Jackson, explaining why there is music playing in nearly every store or restaurant people enter.

“We want people to spend more time downtown,” Jackson said.

Shoppers can expect to hear the clean, radio edits of popular songs, as well as classic rock, Motown, country, and holiday themed music around Christmas and Independence Day.

Shoppers can expect music on main by the weekend before Christmas, Jackson said, hoping the holiday music would help shoppers get in the spirit.

“Our committee worked on it all summer to make it happen,” Jackson said.

All told, the equipment and labor rewiring light poles cost the nonprofit about $25,000. Most of that money came from crowd-funded, private donations.

“We were really thankful to have really great support,” Jackson said, from local individuals and businesses. “I’m excited to have this project complete, and look for ward to how it transforms our downtown.”